The price of a Rolex has skyrocketed over the past several years. Consumers are divided on this issue now. Some people say the cost of the timepieces is excessive. Some people think that the high cost is justified by the excellent quality of the components and the cutting-edge manufacturing techniques that went into their creation. The exorbitant cost of Rolex watches should be clearer after reading this.
Machines That Are Both Fast and Precise
Rolex watches, in contrast to other mechanical timepieces, are manufactured using highly sophisticated machinery that allows them to resist significant pressure without breaking. Furthermore, Rolex always employs the finest quality materials in its creations. Rolex uses exclusive materials like 904L stainless steel in their watches. The end product is an almost unbreakable, rigid, corrosion-resistant substance. As a result, Rolex watches are more costly than those from other high-end manufacturers.
Rolex is home to impressive machinery and materials, including a state-of-the-art research facility. The laboratory has state-of-the-art equipment such as several electron microscopes, a gas spectrometer, and a chamber designed to replicate the effects of use and abuse on specially designed machinery.
New technologies can be tried out in the lab as well. Rolex is always on the lookout for ways to better its offerings. They found a technique to blend ceramics of different colors to make a stronger material, for instance. The laboratory also performs machining and casting testing.
Used Materials
Whether you're in the market for an authentic Rolex or a high-quality knockoff, it pays to be familiar with the brand's preferred materials. Rolex watches are available in a wide range of materials. Everything is made to last forever.
Rolex watches are constructed in part from 904L stainless steel. This stainless steel is more corrosion-resistant and durable than 316L steel. It has more nickel, copper, and chromium than regular stainless steel.
Everose, a proprietary pink gold alloy, is yet another material Rolex employs. Because everose is not affected by saltwater, it will maintain its vibrant color even if you swim in it. A high shine may be achieved by polishing it.
Oyster Steel is another material used in Rolex watches. Rolex's own steel superalloy. It's not going to rust, and it polishes up beautifully.
Biological Research Facility
Rolex watches are expensive, yet they tend to retain their worth in the secondary market. This is because Rolex employs such stringent standards for ensuring product quality. A Rolex watch's accuracy is guaranteed through rigorous testing of each individual part.
When researching the components of a Rolex watch, the company makes use of a number of different scientific laboratories. Expert, specialized scientists work in these facilities. They have access to state-of-the-art technology and equipment. New materials, machining methods, and production procedures are explored.
Rolex invests billions on research & development of new and better methods of production. Many of its goods rely on precious metals, which are also under its monopolistic control. It has its own foundry where it forges the majority of the metals used in its watches. It also creates lubricants that improve the functionality of its timepieces.
All of Rolex's movements are made in-house as well. This eliminates the need for the organization to source components for more complicated projects. The independent Swiss chronometer testing agency COSC receives these movements for certification. The non-profit organization is committed to maintaining the high quality of Swiss watchmaking.
Establishments Devoted to Doing Research and Developing New Products
Rolex has put in a lot of effort and money to create its own movements, whether it is for a simple mechanical watch or a very intricate complication. To do this, the company spends money on research and development, engineering, and cutting-edge materials.
The research and development facilities of Rolex are among the finest in the industry. You may find them in Bienne, Switzerland, and they use cutting-edge machinery. These facilities were set up so that researchers could examine how different materials and machining methods affected the functionality of various parts.
Engineers examine the metal's structure in the lab using gas spectrometers and electron microscopes. Molecular structural analysis is also performed on the substance. A suite of electron microscopes is available in the laboratories.
Life testing is performed in Rolex's own facility. The lab puts various parts and timepieces through their paces to see how they fare in the real world. Robotic testing arms and other devices have been specifically created for use in this facility. Rolex may use this method to test its bespoke machinery against the effects of time. The firm may also test the results of casting and machining methods using this setup.
